Pairwise reports the first commercial sale of gene-edited blackberries, in Colombia

Pairwise/Seedless, thornless blackberry

Pairwise reported the world's first commercial sale of gene-edited blackberries in Colombia, sold with a local production partner through retailers. Each package included a QR code linking buyers to transparency information about the CRISPR technology, marking the first consumer commercial deployment of a gene-edited berry product.

• World's first commercial sale of edited berries anywhere; sold through local production partners and retailers in Colombia
• Each package includes QR code linking consumers to information about CRISPR technology, emphasizing transparency
• Consumers responded positively; demonstrates market validation for the edited variety in real sales conditions
• Sets foundation for further commercialization and market expansion of gene-edited berry products