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Lucid cuts Gravity base price to $79,900 to expand market reach
Lucid introduced the Gravity Touring trim at $79,900, down from the Grand Touring base of $96,550, creating an entry point below the Tesla Model X. The move aimed to accelerate sales volume and production ramp.
- New entry-level Touring: $79,900 (15% below Grand Touring).
- 337-mile EPA range on Touring base model.
- Production capacity increase supports higher volume target.
- Price positioning now directly competes with Model X and EV9.